Question: What needs to happen for a PPC campaign to be profitable?
- The cost of the clicks you buy is less than the value they bring in sales
- Every click should be converted to a sale
- The cost of the clicks you buy is equal to the value they bring in sales
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “PPC Fundamentals Course with Joel Bondorowsky” page.
