Exact match can also match to search queries that are minor variations of the keyword, or ‘close variants’.

Question: Exact match can also match to search queries that are minor variations of the keyword, or ‘close variants’.

  • True
  • False

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Microsoft Search Advertising” page.

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