Question: Why might you want to import Google Analytics conversions to Google Ads?
- To provide Google Ads access to data that helps optimize bids
- To view historical data from before the import
- To let first-party data be sent from websites
- To link accounts in Google Analytics without auto-tagging
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads – Measurement Certification” page.
