Question: If you want to know the duration between a user’s first exposure and their subsequent conversion, what report do you need?
- You need the navigation report.
- You need the seasonality report.
- You need the time lag report.
- You need the change history report.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads – Measurement Certification” page.