You imported Google Analytics conversions to Google Ads. What’s a benefit of that action?

Question: You imported Google Analytics conversions to Google Ads. What’s a benefit of that action?

  • Letting first-party data be sent from websites
  • Linking accounts in Google Analytics without auto-tagging
  • Providing Google Ads access to data that helps optimize bids
  • Viewing historical data from before the import

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads – Measurement Certification” page.

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