Question: What’s the practice you’d want to use for turning marketing insights into action?
- Increase investment in an underperforming channel.
- Shift budgets from well-performing channels to underperforming channels.
- Increase the frequency of underperforming ad creatives.
- Focus on the right audience for the message shared in that stage of the buying journey.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads – Measurement Certification” page.
