Question: Which of the following practices would be advisable during a special date, such as Mother's Day?
- Increase the budget in advance. This will help you take advantage of the higher volume of traffic that potential buyers will generate.
- Keep campaigns active without alterations.
- Increase the budget by a maximum of 5% 1 day before the special date.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Certification in Performance: Product Ads” page.
