Question: What is the ad-score or quality of an ad?
- It is the only variable on the basis of which Product Ads prioritizes the ads that participate in a bid.
- It is a variable that indicates the relevance of the ad, taking into account its conversion history, product photographs, after-sales services, etc.
- It is a variable that indicates whether the products sold are quality products.
- It is a variable that Product Ads considers only for ad bids with higher competition.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Certification in Performance: Product Ads” page.