Question: Liam wants to test the effectiveness of two different emails to improve his emails geared towards a younger audience. He only has a smaller sized audience for this, so will need to consider how he tests. Liam recommends testing with the first 15% of his audience, and then using the results to decide the email that is sent to the remaining 85%.
- True
- False
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Mailchimp Email Marketing Assessment” page.
