What does “E-E-A-T” stand for in Google’s guidelines for website quality?

Question: What does "E-E-A-T" stand for in Google's guidelines for website quality?

  • Engagement, Efficiency, Adaptability, Trustworthiness
  • Experience, Expertise, Authority, Trust
  • Efficiency, Expertise, Accuracy, Timeliness
  • Experience, Efficiency, Accessibility, Transparency

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “How to Optimize for Mobile: The CRAFT of Mobile SEO” page.

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