Question: Select all that apply. Why is user-generated content (UGC) important for social commerce?
- It helps build trust and credibility.
- It carries a risk of negative or misleading content.
- It comes with a lack of control over content quality.
- It increases customer engagement.
- It drives conversions and generates buzz.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Social Media Marketing Certification II” page.
