Question: Paulo has spent $1000 in a month on a Google Display ads campaign. In that month, he has seen 40 click-through conversions and 10 view-through conversions. Using view-through conversions to get an accurate picture of its full value, what's the average CPA of Paul's Display campaign?
- $20
- $25
- $100
- $40
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Professional Certification” page.
