Question: A film distributor wants to launch a Display campaign to create more awareness for their new film. Why should they try out affinity audiences for their campaign?
- It’ll allow them to reach people based on an overview of their habits, passions, and lifestyles.
- It’ll allow them to reach people who are already interested in seeing new independent films.
- It’ll allow them to reach people who have already engaged with their website.
- It’ll allow them to reach broad segments of the population that share common demographic traits.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Professional Certification” page.