After investing $2000 into a Google Display ads campaign, a company sees 80 click-through conversions and 20 view-through conversions. Using view-through conversions to get a sense of its full value, what’s the average CPA of the company’s Display campaign?

Question: After investing $2000 into a Google Display ads campaign, a company sees 80 click-through conversions and 20 view-through conversions. Using view-through conversions to get a sense of its full value, what's the average CPA of the company's Display campaign?

  • $20
  • $100
  • $40
  • $25

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Professional Certification” page.

Leave a Comment

Your email address will not be published. Required fields are marked *

Scroll to Top