Question: If an ad isn't performing as well as expected, what's a recommended way to help improve its clickthrough rate?
- Optimizing the website for mobile devices
- Adding negative keywords for enhanced targeting
- Making sure traffic gets sent to the correct landing page
- Experimenting with different calls to action
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Search Professional Certification” page.