Question: A retailer wants to create responsive search ads to promote their online business. What should they do to enhance the ads' performance?
- Write more similar headlines for consistency, and drive a uniform message to users.
- Use one description to reinforce their message and attain a consistent brand message
- Provide at least five unique headlines using popular keywords relating to their business.
- Avoid recycling content from successful expanded text ads in order to create fresh ad content.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Search Professional Certification” page.
