Question: To drive online donations to their website, the marketing team for a wildlife conservation group is creating a Video action campaign. What actions should they take to achieve their goal?
- They should use only one version of their ad, and make sure it’s at least 10 seconds long.
- They should use only one version of their ad, and make sure it’s less than 10 seconds long.
- They should test multiple variants of their ads, and make sure they’re less than 10 seconds long.
- They should test multiple variants of their ads, and make sure they’re at least 10 seconds long.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Video Professional Certification” page.