Question: To drive as many to-go orders as possible on a weekly basis, which creative implementation should the owner of a restaurant focus on?
- The owner should focus on addressing the viewer’s desire for food in the first five to 10 seconds of the video.
- The owner should focus on adding as much diverse imagery and language as possible throughout the ad to hold the viewer’s attention.
- The owner should focus on using “Sign up to our newsletter” as the primary call-to-action.
- The owner should focus on explaining the company’s background during the first half of the video.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Video Professional Certification” page.
