Question: While working with a national florist retailer, you learn that they set a target return on ad spend (tROAS) bid strategy in Search Ads 360 then noticed limited consistency plus minimal automation after evaluating the strategy's outcome. Why might that be?
- Because they only started the evaluation after the fourth week.
- Because they only started the evaluation between one to two weeks.
- Because they reviewed their performance data after conversion delay cycles had already passed.
- Because they didn’t make any optimizations or adjustments after the bid strategy launch.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Search Ads 360” page.
