Question: In order to cement positive relationships with your brand advocates on Twitter, you should:
- engage with their online content and give public shout outs to recognize their support
- empower them to unfavorably review competitors products in a public form (e.g., Yelp)
- provide an honorarium for each positive mention they make about your brand
- offer to employ negative SEO practices to help them move their business interests forward
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Hootsuite Social Marketing” page.
