Question: An advertiser is using keyword targeting to reach people on Pinterest searching only for "jean outfits" on Pinterest. Which match type should the advertiser use when entering keywords in the campaign?
- Phrase match
- Negative phrase match
- Exact match
- Broad match
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Pinterest Media Buyer Certification Exam” page.
