Question: You want to increase your exposure for a new product line that you’re launching, so you’re looking to use broad match to reach more consumers. Which three best practices can help you achieve your marketing goal?
- You can use brand restrictions for branded campaigns when needed.
- You can use AI-powered creative and responsive search ads.
- You can organize all of your ad groups by a common theme.
- You can increase your campaign reach by using broad match with manual bidding.
- You can add broad match keywords for exact match keywords across campaigns.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Search Certification” page.