Question: What is the benefit of using “Prioritize KPI target” when setting up bidding priority during campaign setup?
- Generates bids based on the predicted value of the impression as well as the how the campaign is pacing to its flight budget
- Generates bids based on the predicted value of the impression, how the campaign is performing against its Target KPI, and how it’s pacing against its flight budget
- Generates bids based on how the campaign is pacing against its flight budget
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon DSP Certification” page.