Question: What is the next step after listing “What We Are” and “What We Aren’t” words?
- Create a product demo.
- Organize the words on a slide with supporting sentences.
- Use the words to design a new ad campaign.
- Start a competitive analysis report.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Master Your Brand Voice: Workshop with Jack Appleby” page.
