Question: An advertiser is managing a Pinterest campaign that sells do-it-yourself (DIY) home improvement tools and wants to reach potential DIY enthusiasts. What should the advertiser do?
- Increase the ad frequency without refining the audience.
- Broaden the audience to target everyone on Pinterest.
- Target only DIY users who have previously clicked on hardware-related pins.
- Refine audience targeting to focus on users with interests in DIY and home improvement.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Pinterest Media Buyer Certification Exam” page.
