Question: Social media success is about aligning actions with the right strategy. Below, you’ll find several actions and strategies. Your task is to match each strategy with the correct supporting action. Select each box and choose the correct option, then submit.
- Building trust with user-generated content – Posting customer testimonials
- Strengthening engagement and relationships – Responding to customer comments promptly
- Growing visibility and audience reach – Running a targeted ad campaign
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Fundamentals of Digital Marketing” page.