Question: An advertiser generates 50 leads from their lead form. From these leads, they end up with 25 consumers worth an average of $100 each. What’s the value of each lead?
- $10
- $50
- $100
- $25
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads – Measurement Certification” page.