Question: What’s an action that omnichannel customers take when deciding to make a purchase?
- Omnichannel customers interact with a product or service at the shop versus digitally
- Omnichannel customers make purchases in-store only and account for disproportionately more sales
- Omnichannel customers make purchases in silos, either online or in-person
- Omnichannel customers interact with a product or service digitally multiple times before purchasing
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Grow offline sales certification” page.