Question: What’s the practice that you’d want to use for turning marketing insights into action?
- Shift budgets from well-performing channels to underperforming channels.
- Focus on the right audience for the message shared in that stage of the buying journey.
- Increase the frequency of underperforming ad creatives.
- Increase investment in an underperforming channel.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Measurement certification” page.
