Question: Alex has launched a LinkedIn campaign and is curious if placing her ads on the LinkedIn Audience Network will drive better results than keeping them strictly within the LinkedIn feed. What is Alex testing in this scenario?
- The variation in engagement when different copy is used
- The difference between using image ads and video ads
- The effectiveness of using different audience segments
- Ad placement
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “LinkedIn Marketing Measurement Certification” page.
