Question: Jensen is the marketer for GlobalMovers.com. She’s done a comparative analysis of the site against competitor sites. She’s convinced that improving the speed and responsiveness of the site will increase its effectiveness and revenue contribution. Which statistic should she use to convince the executive leadership of GlobalMovers.com to make site speed a priority?
- Average page views
- Daily referrals
- Search ranking
- Average daily visitors
or
- Click rates
- Conversion rates
- Average page views
- Average daily visitors
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