Question: Forrest is in the market for a barbecue grill. He did a Google search and clicked a link to an outdoor products site named OutdoorMan.com. What must the site marketer for OutdoorMan.com do to make a good first impression of the site on Forrest?
- Provide a very welcoming experience for him
- Display contact information
- Display a video window of products in use
- Display their most popular products on the home page
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Conversion Optimization Certification Exam” page.
