Question: Which of the following statements are true of view through conversions? Select al that apply.
- It is a powerful way to understand ad performance.
- It can help understand platform performance vs. other publishers.
- It is based upon viewing an ad and a conversion happening later.
- It is a conversion that happens after a user clicks on an ad.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Microsoft Advertising Display & Video Certification” page.
