Question: Contoso Toys has decided to create a “catch-all” campaign with an all-products product group in it. As a best practice, how should they bid in this scenario?
- Make their all products ‘catch-all’ bid double their item ID bids
- Have lower bids and a low campaign priority setting
- Increase their bids
- Never bid on ‘all products
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Microsoft Advertising Retail Certification” page.
