Question: You manage marketing within a direct-to-consumer homewares company and are aiming to drive online sales. How should you approach connecting with viewers through video ads?
- Feature products in only the first and last five seconds.
- Avoid humor as it’s more subjective.
- Keep the value proposition and use case precise.
- Focus on audio and supers to reinforce your message.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Creative” page.