Question: You work for a creative agency and want to drive awareness for a clothing brand's new product. How should you connect with potential customers through a video ad?
- Include messages about the different ways the product solves a customer’s problem.
- Utilize a specific call-to-action (CTA).
- Include diverse characters that are representative of your customer base.
- Avoid humor as it’s more subjective.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Creative” page.
