Question: Is it a best practice to select multiple private marketplace deals on the same line item?
- No. You should separate deals into their own line items. Deals can have varying floors which can require customized settings for each line item.
- Yes. You should group all deals into a single line since it saves time.
- Yes. Amazon DSP will know the specific bid settings for the various deals running on the same line item.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon DSP Advanced” page.
