Question: A beauty company wants to use their social media channels to showcase their luxury lifestyle offerings. Why would Discovery ads be a good addition to their strategy?
- Discovery ads would serve visually inspiring ads to potential customers while they’re in the middle of watching a video relevant to what’s being offered.
- Discovery ads would encourage potential customers to engage with an interactive shopping cart.
- Discovery ads would encourage consumers to follow and engage with particular social media posts that are relevant to marketing goals.
- Discovery ads would reach the right customers with the right messages as they browse through their favorite personalized feeds on Google.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Professional Certification” page.