A client has a set campaign budget that they want to spend in order to maximize lead acquisitions. They’re not concerned with a cost-per-action or ROI targets at this time. Which Smart bidding strategy is aligned to these goals?

Question: A client has a set campaign budget that they want to spend in order to maximize lead acquisitions. They're not concerned with a cost-per-action or ROI targets at this time. Which Smart bidding strategy is aligned to these goals?

  • Maximize conversion value
  • Target impression share
  • Maximize conversions
  • Enhanced CPC

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Search Professional Certification” page.

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