Question: A company specializing in building skateparks is launching a campaign, and many of their customers are local government leaders. These prospective customers often reach out initially via email. Which campaign objective should be used for this company?
- Website traffic
- Product or brand consideration
- Brand awareness and reach
- Leads
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Search Professional Certification” page.
