Question: A company that installs swimming pools is about to launch a campaign geared toward prospective government customers that typically reach out by email. Which of these campaign objectives will meet their needs?
- They should use website traffic as an objective.
- They should use brand awareness and reach as an objective.
- They should use Leads as an objective.
- They should use product or brand consideration as an objective.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Search Professional Certification” page.