A family-friendly business has set up a Display campaign, but they’re worried that their ads may appear on content that’s not suitable for their brand image. Which campaign setting might they want to use?

Question: A family-friendly business has set up a Display campaign, but they're worried that their ads may appear on content that's not suitable for their brand image. Which campaign setting might they want to use?

  • Frequency capping
  • Content exclusions
  • Bidding and budget
  • Locations and languages

The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Display Professional Certification” page.

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