Question: After running an awareness Video campaign, you want to know whether the campaign shifted user perception or behavior toward your products. What measurement solution should you use to find out that information and when should you implement it?
- You should use Brand Lift after the campaign receives over 1,000 clicks.
- You should use Brand Lift before the campaign delivers any impressions.
- You should use Active View before the campaign delivers any impressions.
- You should use Active View after the campaign receives over 1,000 clicks.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Video Professional Certification” page.
