Question: Amelie is setting up a link-out campaign for her client, a brand that sells home goods. The campaign's ad mentions a 25% off coupon for new customers. What should Amelie consider in order to promote a positive customer experience?
- The content on the landing page should match the 25% off offer.
- The ad should direct to an Amazon page.
- The offer should be increased.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon Ads Campaign Planning Certification Assessment” page.