Question: An advertiser wants to check if its awareness campaign is pacing to deliver in full. The campaign has a lifetime budget and a frequency cap of three. The campaign has been “live” for five days and will be “live” for another 25 days. How can the advertiser check pacing for this campaign?
- Filter to “pacing” in the performance table and check to see yesterday’s spend.
- At the campaign level, check total spend and remaining budget in the performance tab.
- Use the chart in the performance tab to see previous campaign spend trends.
- Find total spend and remaining budget data. Calculate daily run rate to forecast delivery.
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