Question: An endemic advertiser wants to create a full-funnel video strategy. Which of these combinations would be most effective?
- Streaming TV for awarness → Online Video for consideration → Sponsored Products video for conversion
- Sponsored Products video for awarness → Online Video for consideration → Sponsored Brands video for conversion
- Twitch across all three objectives
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Amazon Video Ads Certification” page.
