Question: An urban landscaping company is about to launch a campaign directed at potential government customers. These customers typically reach out to them via email. Which campaign objective should be used for this campaign?
- Leads is the best-suited objective.
- Website traffic is the best-suited objective.
- Product or brand consideration is the best-suited objective.
- Brand awareness is the best-suited objective.
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Google Ads Search Professional Certification” page.
