Question: Ana is seeing a high CTR but a low conversion rate in her campaign. How can she improve this?
- Revise her creative in order to increase her CTR
- Revise her targeting settings
- Improve the conversion process on her website
- Discard use of website conversions, as it is not compatible with her company
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “LinkedIn Marketing Strategy” page.
