Certification Google Ads pour la publicité sur le Réseau Display

Certification Google Ads pour la publicité sur le Réseau Display

Catherine received a significant amount of traffic to her online pet shop after launching her display campaign. Unfortunately, many visitors to her online shop didn’t make a purchase. When creating a new display campaign, which marketing objective should Catherine choose in order to re-engage these visitors?

Question: Catherine received a significant amount of traffic to her online pet shop after launching her display campaign. Unfortunately, many […]

Certification Google Ads pour la publicité sur le Réseau Display

Loretta is the advertising director for a large meal kit company. She’s setting up a Google Display campaign to identify and engage with large audiences in order to extend their market reach. Which statement most accurately describes the reach that a Google Display campaign can provide to Loretta?

Question: Loretta is the advertising director for a large meal kit company. She’s setting up a Google Display campaign to

Certification Google Ads pour la publicité sur le Réseau Display

Ben is currently managing a campaign that has a total investment of £7,000, generates 1,400 conversions and has a CPA (cost per acquisition) of £5. Ben needs to sell excess inventory. To meet this goal, he’s willing to increase his CPA and campaign investment. Which of the following plans, built in the Performance Planner, will assist Ben in achieving his marketing goal of selling excess inventory?

Question: Ben is currently managing a campaign that has a total investment of £7,000, generates 1,400 conversions and has a

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