Question: If your customer’s business objective is to maximise conversions at a specific target spend, what should their Search Ads 360 bidding strategy be?
- Target return on ad spend (tROAS)
- Target cost per acquisition (tCPA)
- Budget bid strategies for conversions
- Budget bid strategies for clicks
The answer(s) to the question is highlighted in the BOLD text above. You can also find more questions and answers related to the exams on the “Search Ads 360 Certification Exam” page.
